Scrubbing Free Mailing Lists Before Sending an Initial Mailer Using free mailing lists is a great way to supplement your existing database of contacts. However, the quality of these leads can be spotty, resulting in higher incidences of returned mail. In order to ensure that each piece of mail your marketing department sends reaches its [...]
mailing lists
Using Direct Mailing Lists Direct marketing mailing lists are compiled from a number of sources including official documents and consumer driven means like surveys. They may also be shared among companies such as catalogue companies that share consumers with similar interests. Businesses or other organizations can get access to this pool of consumers from companies [...]