Getting a Free Mortgage Lead
An agent or broker may generate his or her own free mortgage lead through a variety of sources with a little creativity. Since the leads may need to be local, it is best to start with local sources. It may be useful for a broker to develop a relationship with a real estate agent or two in order to get tips on mortgage properties and recommendations for his or her services. This type of relationship may require the broker to split any profits, but in the end this symbiotic relationship will be more beneficial than it is costly.
If an agent or broker decides to go with a third party service, it may be able to sample the wares with a free lead. This sample can allow the client to determine if the service’s leads are generated properly and if they are exclusive and/or fresh.